[Case Study] Brand Revitalization with RP Scherer Softgel Solutions for Analgesics
A global consumer healthcare company needed to revitalize one of their leading OTC brands competing in the analgesic category. In a series of innovation sessions, Catalent RP Scherer
softgel capsules were quickly identified as the ideal solution to drive incremental growth. With a highly-successful launch and halo growth for the entire brand, the new line extension increased the brand’s overall market share.
- How RP Scherer
softgelcapsules can offer innovative solutions for all consumer health categories.
- Executing highly-successful launch and halo growth for an entire brand in order to introduce the new a new line extension increasing brands overall market share.
- Catalent's experience giving brands a competitive advantage in the market across all consumer health categories.