We are moving to a very different service provider environment. More video is shifting to IP and mobile, traffic demands across networks continue to grow, and the pace of cyber threats is increasing.

One of the key trends from IBC 2017 is how video quality is quickly becoming a defining factor for service and experience creation and realization. How can you prepare for this shift to rapidly create and distribute the experiences that will engage your audiences?

Join us to learn how Cisco’s Video Aware Networking automates how the network and applications adjust to real-time data, providing the IP foundation for this new era of video enabling you to:

•     Deliver video quality at scale
•     Cost effectively reach all devices
•     Support existing and new business models to fully monetize IP video services
•     Confidently capture new opportunities by reducing vulnerabilities

Discover how Cisco is helping video service, content, and media providers simplify, scale and secure content from production through consumption.

Featured Speakers:

Adam Davies

Product Marketing Manager

Adam is a digital content and video specialist, working in media and technology for his entire career, with positions both client and vendor side at organisations including Thomson Reuters and News International. His experience across the media value chain gives him insight into how all areas of the entertainment and service provider industry can work together, and help each other, build profitable products and solutions.

Yoav Schreiber

Product Marketing Manager

Yoav is responsible for driving thought leadership and product marketing for Cisco’s cloud-based video infrastructure, which powers multiscreen video experiences delivered by service providers and media companies worldwide. Before joining Cisco, Yoav was Senior Analyst for Digital Media Infrastructure at Current Analysis.


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