An engaging session into understanding how to identify and sell to the Crystal guest. Topics include:

  • The differences between luxury and “true” luxury
  • You’ve already been selling to the Crystal client, whether you realize it or not
  • Snapshot of Crystal Experiences by Ocean, River and Yacht Expedition
  • Crystal Endeavor Destinations
  • Crystal Serenity’s Evolution of Luxury
  • Marketing & Sales tools to grow your Crystal Business

Featured Speaker:

Carmen Roig

Senior Vice President of Marketing and Sales
Crystal Cruises
 


Carmen Roig has more than 30 years of cruise industry business development and sales experience. She joined the Crystal executive team as senior vice president of marketing and sales in June of 2015 and has applied her expertise to the launch of several new Crystal vessels, helping to introduce Crystal River Cruises, Crystal Yacht Expedition Cruises and Crystal AirCruises to the luxury market. Carmen’s record of accomplishment as an effective market and international strategist has earned her esteem throughout the travel industry. 

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