February 25 - February 26

Mobile World Congress 2019 - Executive 5G Panel Series

Fira Congress Hotel | Barcelona, Spain

About

FierceWireless is returning to Barcelona, Spain during Mobile World Congress 2019 with a two-day Executive 5G Panel Series at the Fira Congress Hotel. Attendees will have the opportunity to engage with speakers and panelists, expand their knowledge on wireless systems and the wireless industry, and network with past and present colleagues. 

Event Overview:
February 25, 2019 | 7:30-8:50 | 5G and The Fixed Wireless Access Opportunity
February 25, 2019 | 12:15-14:30 | Taking 5G Indoors
February 26, 2019 | 12:15-14:30 |  Making 5G Ubiquitous

We are offering flexible registration packages allowing attendees to register for one event, two events, or all three events! Click here to view pricing information. Register today - and act fast before seats sell out!

Stay tuned for additional speaker announcements in the coming weeks!

Speakers

Alejandro Holcman

SVP, Corporate Engineering // Qualcomm Technologies, Inc.
As SVP of Corporate Engineering (QCES), he leads a centralized organization that provides end-to-end engineering services to accelerate cost-effective development and commercialization of Qualcomm technologies. With more than 1,300 engineers, QCES provides services to Qualcomm’s internal businesses and external customers.

Holcman holds more than 24 patents, as well as a bachelor’s degree in electrical engineering and computer sciences from the University of Illinois, and a master’s degree in telecommunications from the Australian Telecom Research Institute.

Joe Madden (Moderator)

Founder and Principal Analyst // Mobile Experts, Inc.
Joe Madden is the Founder and Principal Analyst at Mobile Experts Inc., a network of market and technology experts that analyze wireless markets. More than 200 companies subscribe to his research on 5G, Small Cell, Base Station, Handset, and IoT markets. Mr. Madden currently focuses on trends in 5G, IoT, and Enterprise markets for wireless infrastructure. Over 29 years in mobile communications, he accurately predicted the rise of 5G Fixed Wireless, Digital Predistortion, Remote Radio Heads, and Small Cells.  He has correctly predicted the winners and losers in the IoT market.   He validates ideas with mobile and cable operators, as well as semiconductor suppliers to find the match between business models and technology. Mr. Madden holds a Physics degree from UCLA. Despite learning about economics at Stanford, he still obeys the laws of physics.

Durga Malladi

SVP & GM of 4G/5G // Qualcomm Technologies, Inc.
As SVP & GM 4G/5G, he is responsible for cellular modem and location businesses, baseband and transceiver modem technology roadmap, features, software products, and infrastructure and operator commercial engagements.

Durga holds a B.Tech from Indian Institute of Technology, Madras, and an M.S and Ph.D. from UCLA. His research interests include Signal Processing, Communication Theory and Artificial Intelligence. He is a member of IEEE and holds 420 U.S. patents.

Dr. Ron Marquardt

Vice President of Technology // Sprint
As VP of Technology at Sprint, Dr. Marquardt is responsible for Sprint’s long-term technology strategy and architecture, and the company’s advocacy in global industry forums and standards bodies. Prior to Sprint, Dr. Marquardt held roles as VP of Technology Development at Clearwire Corporation, and as CTO at Covad Communications. He holds an S.B. in Physics from MIT, an M.S. and Ph.D. in Applied Physics from Caltech, and is an alumnus of the Stanford Graduate School of Business. 

Gautam Sheoran

Sr. Director, Product Management // Qualcomm Technologies, Inc.
Gautam Sheoran is responsible for 4G and 5G modem chipset programs. Prior to product management he worked in a number of marketing and engineering roles. He has over 15 years of experience in the cellular wireless industry. Gautam holds an M.S. in Electrical and Computer Engineering from Georgia Institute of Technology and an MBA from the University of California at Los Angeles.

Scott Willis

President & Chief Executive Officer // Zinwave
Scott Willis has spent more than 30 years in the telecommunications industry. Before joining Zinwave he was Executive VP, Chief Sales and Marketing Executive at Goodman Networks. Scott has also held Senior Executive roles at Ericsson, Nokia, BellSouth, Sprint, and several smaller global corporations.

Scott graduated from the University of Oklahoma with a bachelor’s degree in finance and received his MBA from Wake Forest University.

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Agenda

5G and the Fixed Wireless Access Opportunity
February 25, 2019 | 7:30-8:50
Industry proponents have promised to that 5G will enable a wide range of new and exciting services and applications. Everything from massive IoT to portable virtual reality to autonomous vehicles has been hung onto the 5G wave.

However, what is been coming glaringly clear is that one of the first real new services that may spring from 5G is a relatively straightforward service but also one that could be seriously disruptive to the status quo: fixed wireless access.

The promise of fixed wireless access (FWA) is nothing short of changing the way that the internet is delivered to homes, offices and other locations. Specifically, FWA promises to disrupt the incumbent telco and cable industries by providing a new, last-mile method for internet delivery. But questions remain in this new and potentially major space. Perhaps the most pressing of all is exactly how big this opportunity might be. Moreover, 5G technology is currently competing against a wide range of other FWA access technologies including proprietary offerings as well as those based on 802.11. Will FWA generate significant traction in the overall 5G market? This event will dive into this question and more.

Speakers

Gautam Sheoran

Sr. Director, Product Management // Qualcomm Technologies, Inc.

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Taking 5G Indoors
February 25, 2019 | 12:15-14:30
As the world takes its first tentative steps into a 5G future, wireless operators around the globe are facing a familiar problem: How can they get 5G into homes, offices and other buildings?

Of course, the in-building conundrum has stood as a major obstacle to the rollout of previous technologies, including 3G and 4G. After all, concrete continues to treat wireless signals the same, regardless of the “G.” But the issue is becoming that much more pressing to wireless providers looking at the 5G opportunity, considering a wide range of 5G applications target an enterprise segment that can’t abide coverage gaps.

So, what can operators do to ensure their 5G investments pay off? How can operators, vendors and others cross the line from traditional wireless towers into smaller, more targeted deployments? How should real estate companies, building owners and others view the 5G opportunity as it heads indoors? And what services should operators deploy to ensure that enterprises and others will pay to take advantage of 5G?

Speakers

Alejandro Holcman

SVP, Corporate Engineering // Qualcomm Technologies, Inc.

Scott Willis (Sponsor Keynote)

President & Chief Executive Officer // Zinwave

Joe Madden (Moderator)

Founder and Principal Analyst // Mobile Experts, Inc.

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Making 5G Ubiquitous
February 26, 2019 | 12:15-14:30
As customers across the globe get their first taste of 5G, the wireless industry is now facing a new challenge: How can it make 5G ubiquitous? As with any new technology, 5G initially will be deployed in select cities, or even just select neighborhoods. After all, upgrading to 5G involves the deployment of not only new antennas but in some cases entirely new network designs. Thus, as service providers around the world work to step up to the next “G,” they’re also going to have to figure out how to deploy that new technology into every nook and cranny of their footprint.

But how will operators densify their networks in order to take advantage of the speeds and features of 5G? How might they move 5G into additional spectrum bands? How will they leverage new network designs and technologies like edge computing and oRAN to make sure their deployment is as efficient as possible? And perhaps most importantly, how fast will operators move to roll out 5G everywhere – and what kind of return can they expect on that investment?

Speakers

Durga Malladi

SVP & GM of 4G/5G // Qualcomm Technologies, Inc.

Dr. Ron Marquardt

Vice President of Technology // Sprint

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sponsors

Pricing

Attendees may register for one event, two events, or for all three events.
Register Now!

Early Bird Rates through Friday, February 1.

One Event: $139
Two of Three Events: $245
The Complete Series: $359

location

FAQ

Yes, there is free outdoor parking and access to a parking garage for an extra fee.

Yes, a full breakfast and lunch buffet will be served depending on the event you are attending.

Attendee substitutions may be made on or before February 18, 2019. Please submit a written request by email to [email protected].

Due to the nature of this event, we are unable to process refunds. Attendee substitutions may be made on or before February 18, 2019. Please submit a written request by email to [email protected].