[Infographic] Implement the Patient Voice to Build an Effective Engagement App
Gain the latest insight into health app usage with our infographic. Based on a patient survey – conducted by BBK Worldwide in partnership with Health Union – the infographic dispels some common myths about app usage and provides valuable insight that members of the clinical research community can leverage to enhance the design, development, and adoption of clinical trial engagement apps.
The data offers clarity on whether patients view health apps as help or hype, while revealing insights into app usage, preferred features, and engagement levels. It also sheds light on the ongoing debate of whether technology or content is more important for engagement.
About BBK Worldwide
BBK Worldwide is committed to enhancing the clinical trial patient experience through a combination of services and technology-driven solutions that educate consumers, engage participants, unburden sites, and support sponsors.