Case Study: Sharp Packaging Delivers Revolutionary Anti-Counterfeiting and Diversion Solution
Serialization is a great achievement for our industry. However, most executives now realize that it is only part of the solution and serialization alone cannot solve the escalating problems of counterfeiting and diversion within the Pharmaceutical industry. The global value of pharmaceutical counterfeiting is $200B annually. More staggering is that the grey market is forecasted to reach almost $3 trillion by 2022.
In response to this growing threat, Sharp’s clients began asking for an additional layer of security to help reinforce their supply chains. Sharp turned to Systech for this anti-counterfeiting solution, a unique technology that is sophisticated in its simplicity.
Since its implementation in early 2018, Systech’s anti-counterfeit and diversion detection solution has been successfully deployed with clients in both the US and in Europe. Systech has enhanced Sharp’s packaging offerings with functionality that meets global compliance requirements, while also providing additional product authentication, supply chain security and brand protection.
In this webinar we will discuss:
Going beyond serialization and understanding why it’s not enough
- The real risks to your consumers, your brand reputation and your bottom line.
The need to stay innovative and add value and protection to your current solutions
Non- additive security – leveraging your existing package labeling
- Exploring the idea of “smart packaging”