June 21, 2017

FierceBiotech Executive Breakfast
Tackling the Drug Price Problem: A Town Hall Debate

San Diego, CA

About

A FIERCEBIOTECH TOWN HALL DEBATE

Drug pricing has taken over the public debate about the biopharma industry. Companies are facing renewed questions about whether drug prices are fair, while the industry argues that the cost of R&D justifies price tags on new drugs. Beyond image-burnishing campaigns and the innovation-is-expensive argument, what can drugmakers do to address the pricing outcry? Can new approaches to drug development and intensified data-gathering help prove that new products are worth their cost?

This town-hall-style discussion with a panel of expert guests will incorporate pre-submitted questions from the audience as well as questions from our FierceBiotech and FiercePharma editors.

Speakers

Cybele Bjorklund

Head of Policy
Sanofi
Cybele Bjorklund is head of policy at Sanofi, a global healthcare company focused on meeting patient needs through the development of innovative vaccine, biologic and pharmaceutical products. In this role, Cybele oversees global policy and leads efforts to develop and implement positions and relationships that support Sanofi’s strategic objectives, including improving access to care and health outcomes.

Cybele is a Fellow of the second class of the Aspen Institute’s Health Innovators Fellowship and a member of the Aspen Global Leadership Network. She also serves as Distinguished Visitor at the O’Neill Institute for National and Global Health Law at Georgetown University’s Law Center and a Senior Fellow at Georgetown University’s McCourt School of Public Policy. During 2015-2016, she was a council member at GLG, a member of the International Advisory Council for APCO Public Affairs and an independent strategic advisor.

From 1995-2015, Cybele served in several senior professional roles in the United States Senate and House of Representatives, including 14 years as the Democratic staff director for the Subcommittee on Health and senior health advisor for the Committee on Ways & Means, and four years as Senator Kennedy’s deputy staff director for health. During her federal service, Cybele was at the center of virtually every major Medicare debate, had a leading role in the creation and enactment of the Affordable Care Act, and helped write many other laws affecting private health insurance and key federal health programs. Before moving to Congress, she was a social science research analyst at the Centers for Medicare and Medicaid Services within the U.S. Department of Health & Human Services.

Cybele serves on the Policy Advisory Committee for the Medicare Rights Center, is a member of the National Academy of Social Insurance, and is on the board of directors for the David A. Winston Health Policy Fellowship. She received a master’s degree from The Johns Hopkins University’s School of Hygiene and Public Health, with an emphasis on health policy and a concentration in law, ethics, and policy, and a bachelor’s degree in journalism from the School of Journalism at the University of Oregon.

Sarah K. Emond, MPP

Executive Vice President and Chief Operating Officer
Institute for Clinical and Economic Review
Sarah brings over 15 years of experience in the business and policy of healthcare to the Institute for Clinical and Economic Review, a leading non-profit health policy research organization, as its first Chief Operating Officer. In that role, she is responsible for the strategic planning and operations of ICER.

Sarah most recently was Principal at SKE Communications, a health policy and communications consultancy, where she provided strategic communications counsel and legislative and literature research support to clients in the life sciences and health care policy industries, including work with the Blue Cross Blue Shield of Massachusetts Foundation and the Massachusetts Medicaid Policy Institute. Prior to her role at SKE Communications, Sarah was Manager of Corporate Communications at the commercial-stage biopharmaceutical company, Oscient Pharmaceuticals, and began her communications career as an Account Executive with Feinstein Kean Healthcare and worked as a Clinical Research Coordinator at Beth Israel Deaconess Medical Center.

A graduate of the Heller School for Social Policy and Management at Brandeis University, Sarah holds a Master of Public Policy degree with a concentration in health policy. Sarah also received a bachelor’s degree in biological sciences from Smith College. Sarah serves as the President of the Heller School Alumni Board and is a past fellow of the Boston Chapter of the New Leaders Council. Sarah recently learned to ski and is proud that she hasn’t broken any bones doing so, and has completed five half-marathons since she took up long-distance running in 2013.

Joshua J. Ofman, MD, MSHS

Senior Vice President, Global Value
Access & Policy
Joshua J. Ofman, MD, MSHS is the Senior Vice President of Global Value Access & Policy at Amgen. Dr. Ofman is Responsible for directing Amgen activities related to ensuring that Amgen products have a compelling value proposition and obtain market access from payers in each market, worldwide. These activities include global pricing, market access planning, global health economics, international government affairs, and health policy.

Dr. Ofman completed his undergraduate degree in the history and philosophy of science at University of California, Berkeley before completing his medical education at UC Irvine School of Medicine. He then completed his internship and residency in internal medicine at UCLA Medical Center. Following his residency, Dr. Ofman completed a two-year VA/UCLA/RAND fellowship in health services research, during which time he received his Masters of Science in Health Services (MSHS) degree from the UCLA School of Public Health. Dr. Ofman also completed a fellowship in gastroenterology at the UCLA integrated training program in digestive diseases. His research interests include health economics and technology assessment, program evaluation and health policy analysis, and he is widely published in these disciplines.

Dr. Ofman has served on several advisory boards for the American Gastroenterological Association, the American College of Physicians Clinical Efficacy Assessment Subcommittee, and is on the editorial board of the American Journal of Managed Care.

Dr. Ofman currently represents Amgen on the Boards of Directors of California Life Sciences Association (CLSA), Biotechnology Industry Organization (BIO), and Chairman of the Boards of Directors for the National Pharmaceutical Council for 2017 (NPC).

Prior to joining Amgen in 2003 as head of US Health Economics and Outcomes Research, Dr. Ofman was a member of the academic faculty in the Department of Medicine and Health Services Research, UCLA School of Medicine, Cedars-Sinai Medical Center. In this capacity, Dr. Ofman worked extensively with AHRQ’s Southern California Evidence-Based Practice Center and taught courses on the principles of evidence-based medicine. Dr. Ofman also served as the Senior Vice President of Zynx Health Inc., a consulting company focused on evidence-based clinical information for quality improvement, and reimbursement and health economics strategy for life sciences companies.

Cybele Bjorklund is head of policy at Sanofi, a global healthcare company focused on meeting patient needs through the development of innovative vaccine, biologic and pharmaceutical products. In this role, Cybele oversees global policy and leads efforts to develop and implement positions and relationships that support Sanofi’s strategic objectives, including improving access to care and health outcomes.

Cybele is a Fellow of the second class of the Aspen Institute’s Health Innovators Fellowship and a member of the Aspen Global Leadership Network. She also serves as Distinguished Visitor at the O’Neill Institute for National and Global Health Law at Georgetown University’s Law Center and a Senior Fellow at Georgetown University’s McCourt School of Public Policy. During 2015-2016, she was a council member at GLG, a member of the International Advisory Council for APCO Public Affairs and an independent strategic advisor.

From 1995-2015, Cybele served in several senior professional roles in the United States Senate and House of Representatives, including 14 years as the Democratic staff director for the Subcommittee on Health and senior health advisor for the Committee on Ways & Means, and four years as Senator Kennedy’s deputy staff director for health. During her federal service, Cybele was at the center of virtually every major Medicare debate, had a leading role in the creation and enactment of the Affordable Care Act, and helped write many other laws affecting private health insurance and key federal health programs. Before moving to Congress, she was a social science research analyst at the Centers for Medicare and Medicaid Services within the U.S. Department of Health & Human Services.

Cybele serves on the Policy Advisory Committee for the Medicare Rights Center, is a member of the National Academy of Social Insurance, and is on the board of directors for the David A. Winston Health Policy Fellowship. She received a master’s degree from The Johns Hopkins University’s School of Hygiene and Public Health, with an emphasis on health policy and a concentration in law, ethics, and policy, and a bachelor’s degree in journalism from the School of Journalism at the University of Oregon.

Bryon Wornson

Vice President, Patient and Health Impact
Pfizer Oncology
Bryon Wornson is Vice President, Patient and Health Impact for Pfizer Oncology. He is responsible for the creation and execution of evidence generation and pricing strategies to support Pfizer’s Oncology portfolio.

Prior to this role, Bryon was the Vice President Corporate Affairs Global Innovative Pharma (GIP) Business at Pfizer. Bryon served as the single point of accountability for GIP on Public Affairs and Communications strategies and initiatives to shape the operating environment for GIP and support its commercial objectives around the world.

Bryon began his career at Pfizer in 2005 and has assumed positions of increasing responsibility in Public Affairs, starting as a Government Relations Director for Illinois and Wisconsin and subsequently serving as the Midwest Team Leader in the U.S. Public Affairs team. Before joining Pfizer, Bryon worked for the Governor and Speaker in Wisconsin state government and earlier in his career provided public affairs support at Eli Lilly. Bryon received his undergraduate degree in Political Science from the University of Wisconsin-Eau Claire.

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Lorem ipsum dolor sit amet, consectetur adipisicing elit. Excepturi corrupti dolor vel enim facere ratione quos aliquam, quam repellat maiores laboriosam eligendi minus cum illum dolorem iure itaque. Tenetur, maxime! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Laborum a laudantium veniam dignissimos animi totam. Veniam eaque laborum adipisci minima eveniet, hic sed iste amet, nulla modi, voluptatibus possimus tempora. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio quisquam placeat aut repudiandae eveniet sequi quas dolore veritatis corrupti inventore, voluptatem voluptatum magnam alias facere laborum doloribus at, repellat libero. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Perferendis qui quod fugit labore, laboriosam voluptate asperiores. Laudantium quo, exercitationem tenetur delectus autem totam, aliquid quam repellat quaerat reprehenderit aliquam architecto. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Suscipit voluptatum nihil voluptatibus harum, neque ex ducimus aliquid sit quas iusto eligendi. Rem suscipit dolore nam dignissimos repudiandae omnis exercitationem, vel. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Voluptatem, deserunt. Minima, eveniet quis pariatur aliquam veniam saepe, et magnam perferendis molestias eligendi vel ex animi consectetur nam repellendus. Doloremque, nulla! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ad dolore, distinctio eveniet vero autem tempora molestiae dolor eos voluptatem fuga reiciendis harum soluta quos nemo! Soluta veritatis ab magnam reiciendis. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Cumque debitis quae nihil minima dolores itaque labore, repudiandae beatae nemo consequatur? Accusantium, eveniet possimus soluta repellat dicta quam fugit excepturi, voluptatibus!

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Lorem ipsum dolor sit amet, consectetur adipisicing elit. Excepturi corrupti dolor vel enim facere ratione quos aliquam, quam repellat maiores laboriosam eligendi minus cum illum dolorem iure itaque. Tenetur, maxime! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Laborum a laudantium veniam dignissimos animi totam. Veniam eaque laborum adipisci minima eveniet, hic sed iste amet, nulla modi, voluptatibus possimus tempora. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio quisquam placeat aut repudiandae eveniet sequi quas dolore veritatis corrupti inventore, voluptatem voluptatum magnam alias facere laborum doloribus at, repellat libero. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Perferendis qui quod fugit labore, laboriosam voluptate asperiores. Laudantium quo, exercitationem tenetur delectus autem totam, aliquid quam repellat quaerat reprehenderit aliquam architecto. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Suscipit voluptatum nihil voluptatibus harum, neque ex ducimus aliquid sit quas iusto eligendi. Rem suscipit dolore nam dignissimos repudiandae omnis exercitationem, vel. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Voluptatem, deserunt. Minima, eveniet quis pariatur aliquam veniam saepe, et magnam perferendis molestias eligendi vel ex animi consectetur nam repellendus. Doloremque, nulla! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ad dolore, distinctio eveniet vero autem tempora molestiae dolor eos voluptatem fuga reiciendis harum soluta quos nemo! Soluta veritatis ab magnam reiciendis. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Cumque debitis quae nihil minima dolores itaque labore, repudiandae beatae nemo consequatur? Accusantium, eveniet possimus soluta repellat dicta quam fugit excepturi, voluptatibus!

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Lorem ipsum dolor sit amet, consectetur adipisicing elit. Excepturi corrupti dolor vel enim facere ratione quos aliquam, quam repellat maiores laboriosam eligendi minus cum illum dolorem iure itaque. Tenetur, maxime! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Laborum a laudantium veniam dignissimos animi totam. Veniam eaque laborum adipisci minima eveniet, hic sed iste amet, nulla modi, voluptatibus possimus tempora. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Optio quisquam placeat aut repudiandae eveniet sequi quas dolore veritatis corrupti inventore, voluptatem voluptatum magnam alias facere laborum doloribus at, repellat libero. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Perferendis qui quod fugit labore, laboriosam voluptate asperiores. Laudantium quo, exercitationem tenetur delectus autem totam, aliquid quam repellat quaerat reprehenderit aliquam architecto. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Suscipit voluptatum nihil voluptatibus harum, neque ex ducimus aliquid sit quas iusto eligendi. Rem suscipit dolore nam dignissimos repudiandae omnis exercitationem, vel. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Voluptatem, deserunt. Minima, eveniet quis pariatur aliquam veniam saepe, et magnam perferendis molestias eligendi vel ex animi consectetur nam repellendus. Doloremque, nulla! Lorem ipsum dolor sit amet, consectetur adipisicing elit. Ad dolore, distinctio eveniet vero autem tempora molestiae dolor eos voluptatem fuga reiciendis harum soluta quos nemo! Soluta veritatis ab magnam reiciendis. Lorem ipsum dolor sit amet, consectetur adipisicing elit. Cumque debitis quae nihil minima dolores itaque labore, repudiandae beatae nemo consequatur? Accusantium, eveniet possimus soluta repellat dicta quam fugit excepturi, voluptatibus!

Carly Helfand
Moderator

Senior Editor
FiercePharma
Carly Helfand is a news editor with FierceMarkets' Life Sciences group, writing for FierceVaccines, FiercePharma and FiercePharmaMarketing. Carly got her start covering pharma while earning her master's at Northwestern University's Medill School of Journalism, where she concentrated in business reporting. She has completed journalism projects on four continents, and her work has appeared in various outlets such as The Boston Globe, The Washington Post's Wonkblog and Cape Town's Weekend Argus. Carly prefers watching pro hockey to nearly everything. She also plays the Irish fiddle. You can contact her at chelfand@fiercemarkets.com.

schedule

  • 6:45 AM - 7:15 AM: Check-in, Networking, and Breakfast Buffet
  • 7:15 AM - 8:30 AM: Panel Discussion

sponsors

Pricing

EARLY BIRD RATE

$109 per person

Or

Regular Rate

$129 per person

Early Bird Rate Ends May 12, 2017

FAQ

Parking at the San Diego Convention Center


On-site private vehicle parking is available at the 1,950-vehicle underground garage located below the San Diego Convention Center. The lot is owned by the Port of San Diego and managed by Ace Parking.


Enter the parking garage on Harbor Drive between First Ave. and Fifth Ave. Note that the daily rate varies depending on event activity from $15/day-$35/day. Payment is due upon entry.


Additionally, directly across the street from the center, on the corner of Harbor and 8th Ave., is a 2,000 space parking structure.
Off-site parking is available at numerous nearby parking lots and garages in downtown San Diego, many are within walking distance of the center. Lots and garages are individually owned and operated, prices vary by location.

Yes, a full breakfast buffet will be served from 6:45 AM - 8:30 AM

Attendee substitutions may be made on or before June 13, 2017. Please submit a written request by email to events@fiercemarkets.com.

Due to the nature of this event, we are unable to provide refunds. Attendee substitutions may be made on or before June 13, 2017. Please submit a written request by email to events@fiercemarkets.com.