Overlake Medical Center serves a tech savvy community and delivers care to mostly commercially insured patients. In recent years, the hospital determined that a long-term digital health strategy was needed to respond to the technology demands of the modern patient while thriving as an independent hospital in a fiercely competitive market.

In this webinar, Overlake and one of its digital health partners, Wildflower Health, will discuss how Overlake has approached digital health and why it chose to focus early efforts on expectant moms within its patient population.

Along with other featured digital health initiatives, attendees will learn about the recent launch of the OBaby App, powered by Wildflower, which creates a digital front door to Overlake’s maternity resources. Overlake has achieved higher than average engagement rates, with 50 percent of users connecting via the app in their first trimester.

During this session, hospitals and health systems can learn how to:

  • Effectively launch new digital health initiatives with external partners
  • Drive high rates of engagement with mobile health apps
  • Connect with expectant moms early to help manage healthy pregnancies
  • Transition patient resources from print to digital environments

Featured Speakers

Felicia Garrett

Director of Marketing & Public Relations
Overlake Medical Center

Felicia is a marketing and communications leader with over 20 years progressive marketing communications management and business experience, developing strategies and campaigns to create awareness, generate leads and drive revenue. She is supporting Overlake’s digital health strategies and innovation work.

Connie Phelps

VP of Hospital Solutions
Wildflower Health

Connie is a seasoned healthcare leader with 25+ years of experience in mobile health, patient engagement and health IT.  She leads Wildflower’s provider practice, collaborating with hospitals and health systems across the country.

Date:  Thursday, December 12, 2019
Time:  2pm ET / 11am PT
Duration:  1 Hour

Register now for this webinar