New eBook: Multi-Platform? No Problem — How Content Providers Use Tech to Deliver Extraordinary Experiences
Quality of Experience (QoE) is one of the defining performance metrics of our day. Delivering on the promise consistently across devices takes concerted effort and execution across your delivery ecosystem. Moreover, monetization models rely on seamless workflow operation and playback to be measured accurately. Performance-related churn, aside from creating an experience that’s not worth repeating, also makes it really hard to know if your core business model is on the right track.
Comcast Technology Solutions’ new ebook, “Multi-Platform, No Problem: How Content Providers Use Tech to Deliver Extraordinary Experiences” looks into ways in which content providers use new technology innovations to drive new business models:
- Operating from the end: Successful video destinations are bringing the viewer’s journey to the center of operating plans, envisioning the optimal end-state and building an experience to match.
- The modern metadata conundrum: In a complex ecosystem of mobile high-definition screens, and amidst countless membership and monetization models, content rights management is more complicated than ever. New technologies help companies to keep the right content on the right screens.
- A pragmatic, repeatable framework: To address the ever-changing landscape of new media technology, delivery approaches, and monetization models, we present a new lifecycle management framework that keeps operations, technologies, and processes harmonized with an evolving audience experience.