Like many health plans, engaging and activating vulnerable populations at scale is critical to Home State Health. Tailored conversations through text messaging between the health plan and the individual improves member engagement, which leads to improved quality measures and health outcomes. Advances in Conversational AI enable Home State Health to deliver meaningful dialogue that address multiple topics, incorporate Social Determinants of Health (SDOH) and drive member action.

This case study from Home State Health focuses on engaging Medicaid members at scale on numerous topics leading to desired outcomes.

Webinar participants will learn about:

  • Working with the State to develop the most optimal opt-in program
  • The benefits of Conversational AI in orchestrating tailored dialogues at scale
  • Key program outcomes
  • How to design and launch Conversational AI programs

Featured Speakers

Andrew Dietrich

Director of Telehealth Services
Home State Health

Andrew Dietrich is the telehealth services director for Home State Health, a subsidiary of Centene Corporation. He joined Centene in 2008 as a clinical system specialist and became a director of clinical systems. Prior to these positions, he held nurse management roles at St. Luke’s Hospital in Chesterfield, Missouri, and other hospitals in the St. Louis Metro area. Mr. Dietrich is a decorated USAF Reservist.

Darlene Schmitz

Business Analyst
Home State Health

Darlene Schmitz is the telehealth services business analyst for Home State Health, a subsidiary of Centene Corporation. She joined Centene in 2016 as a program coordinator for case management and transitioned into a lead program coordinator role in telehealth services. Prior to these positions, she has held administrative roles with local durable medical equipment providers and physician offices.  

Brendan McClure

Director of Solution Marketing
mPulse Mobile

As Solution Marketing Director at mPulse Mobile, Brendan brings over 15 years of experience in the healthcare industry. He leads the development of mPulse’s go-to-market and solution strategies that address some of healthcare’s biggest consumer engagement challenges.  His experience includes leadership roles at Johnson & Johnson and Medtronic Diabetes spanning North America, EMEA and Australia and NZ.

Rena Brar Prayaga

Data Scientist
mPulse Mobile

Rena Brar Prayaga is a behavioral data scientist at mPulse. With over 15 years of experience conducting research, evaluation, and analytics in education and healthcare, she is the scientific lead on how individuals and populations interact and engage with mobile solutions.

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